基于离散选择的可控负荷菜单定价方法

doi:10.3969/j.issn.1000-7229.2016.01.017

电力建设 ›› 2016, Vol. 37 ›› Issue (1): 110-118.doi: 10.3969/j.issn.1000-7229.2016.01.017

基于离散选择的可控负荷菜单定价方法

党倩1,张华峰2,马彦宏2,崔亮3,张俊4

1. 国网甘肃省电力公司信息通信公司，兰州市 730000；2. 国网甘肃省电力公司科技信通部,兰州市 730000；3. 中国人民银行兰州中心支行，兰州市 730000；4. 深圳市华阳国际工程设计有限公司长沙分公司，长沙市 410007

出版日期:2016-01-01
作者简介:党倩(1981)，女，硕士，研究方向为电力行业信息系统研究与运维；张华峰(1978)，男，硕士，研究方向为电力行业信息系统研究与管理；马彦宏(1975)，男，硕士，研究方向为电力系统自动化；崔亮(1980)，男，硕士，研究方向为计算机网络与信息系统；张俊(1988)，男，硕士，研究方向为电力系统运行与控制。
基金资助:
国家高技术研究发展计划项目(863计划)(2011AA05A104)

Menu-Pricing Method for Controllable Load Based on Discrete Choice Model

DANG Qian 1，ZHANG Huafeng 2，MA Yanhong2，CUI Liang3，ZHANG Jun4

1. Information Communication Corporation, State Grid Gansu Electric Power Corporation, Lanzhou 730000, China；2. Ministry of Information Technology, State Grid Gansu Electric Power Corporation, Lanzhou 730000, China；3. Lanzhou Central Sub-branch, The Peoples Bank of China, Lanzhou 730000, China；4. Changsha Branch, Shenzhen Huayang International Engineering Design Co., Ltd.， Changsha 410007, China

Online:2016-01-01
Supported by:
Project supported by the National High Technology Research and Development of China(863 Program)(2011AA05A104)

摘要/Abstract

摘要：

合理的需求侧电价是促进和引导用户主动需求响应的关键因素。借助离散选择理论，针对地域分散、数量庞大的可控负荷需求响应的不同边际成本和消费偏好，提出了基于离散选择的可控负荷菜单定价方法。考虑到用户在多种电价下的不同偏好选择行为，该方法以负荷削减边际成本、负荷削减量以及补偿电价为影响因素，建立了用户对菜单电价的离散选择模型，计算了用户对菜单电价的离散选择概率。然后以需求响应电价和负荷削减量为菜单选项，以系统供电成本最小为目标，构建了反映用户不同消费偏好的可控负荷菜单定价模型。最后通过算例仿真，分析了有无离散选择下系统供电成本和用户总负荷削减量以及影响用户选择因素的敏感度，表明考虑离散选择的菜单定价，能够有效地反映用户对不同电价的选择偏好，诱导其内在需求弹性，从而使菜单电价更好地满足用户的消费偏好，促进用户主动参与并削减更多的负荷，节约系统供电成本，实现电力资源的优化配置。

关键词: 需求响应, 消费偏好, 离散选择, 多项式罗吉特模型, 菜单定价

Abstract:

The reasonable demand-side price is the key factor to promote and guide the users demand response. Considering geographical dispersion and large number of controllable load in difference demand response of marginal cost and consumption preferences, this paper presents a controllable load menu-pricing method based on discrete choice theory. Considering the different preferences of the user in a wide variety of electricity price, this method establishes the discrete choice model for users menu price, which is based on the three factors: the marginal cost of load, the load reduction and the compensation price, and calculates the discrete choice probability of users menu price. Then we take the price of demand response and the load reduction for the menu options, the minimum cost of system power supply as the target, and construct the menu-pricing model for controllable load which can reflect the different consumption preference of users. Finally, through numerical example, we analyze the power supply cost and users total load reduction with or without discrete choice, as well as the sensitivity of affecting users selection factor. The results show that menu-pricing considering discrete choice can effectively reflect the users preferences for different electricity price, and induce its intrinsic demand elasticity, so that the menu price can meet the users consumption preference, promote the user to participate in and cut more load, save the system power supply cost, and realize the optimal allocation of power resources.

Key words: demand response, consumption preference, discrete choice, multinomial Logit model, menu-pricing

中图分类号:

党倩,张华峰,马彦宏,崔亮,张俊. 基于离散选择的可控负荷菜单定价方法[J]. 电力建设, 2016, 37(1): 110-118.

DANG Qian，ZHANG Huafeng，MA Yanhong，CUI Liang，ZHANG Jun. Menu-Pricing Method for Controllable Load Based on Discrete Choice Model[J]. Electric Power Construction, 2016, 37(1): 110-118.

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基于离散选择的可控负荷菜单定价方法

Menu-Pricing Method for Controllable Load Based on Discrete Choice Model

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